Research and Teaching
- 2024-25 -- Fulbright Research US Scholar Award, affiliated with the Asia School of Business (Kuala Lumpur, Malaysia)
- 2024-27 -- LaMelle Humanities Digital Consortium, co-investigator ($300,000)
Publications
L. Lin Ong, Melati Nungsari
Sustainable Business Practices and Social Entrepreneurship: Innovations and Impact, chapter 8, Springer Nature, Singapore, 2026, pp. 145-167
Collaborative Environments in Inherently Fragile Ecosystems
L. Lin Ong, Melati Nungsari, Charu Agarwal
Journal of the Association for Consumer Research, vol. 11(1), The University of Chicago Press Chicago, IL, 2026, pp. 78-94
Exploring parents' knowledge of dark design and its impact on children's digital well-being
Claire Bessant, Laurel Aynne Cook, L. Lin Ong, Alexa Fox, Mariea Grubbs Hoy, Pingping Gan, Emma Nottingham, Beatriz Pereira, Stacey Steinberg
AoIR Selected Papers of Internet Research, 2023
Pricing under uncertainty: Forward and option pricing in sports markets
Preethika Sainam, Sridhar Balasubramanian, Shantanu Bhattacharya, L Lin Ong
Journal of Business Research, vol. 167, Elsevier, 2023, p. 114151
Sharenting in an evolving digital world: Increasing online connection and consumer vulnerability
L. Lin Ong, Alexa K Fox, Laurel Aynne Cook, Claire Bessant, Pingping Gan, Mariea Grubbs Hoy, Emma Nottingham, Beatriz Pereira, Stacey Barell Steinberg
Journal of Consumer Affairs, vol. 56, Wiley Online Library, 2022, pp. 1106--1126
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